Top 10 digital marketing magazines all marketers should read
Digital marketing has become a core part of almost every business today. This isn’t surprising since it allows businesses to connect directly with customers through various channels such as social media, email, websites, mobile apps, etc.
And in case you haven’t noticed, change is the only constant. Marketing trends and best practices are changing faster than you can change your clothes. If marketers don’t actively keep track of these changes, they’ll lose out. That’s why it’s essential to stay informed about new trends by reading relevant articles written by experts.
However, the amount of information out there can seem overwhelming at times. In addition to keeping abreast of the latest developments, you also need to know how to apply them effectively. Reading about the new Google Analytics features does not mean you automatically know how to use them to measure your site traffic. You’ll need to find digital marketing magazines that cover the theory and provides guides on how to perform specific marketing tasks.
In this article, we list the top 10 digital marketing magazines that all writers should read.
markonmag is a free online marketing magazine based in Singapore. Its content is primarily aimed at local marketing students. markonmag publishes content that covers topics like college advice (e.g. benefits of overseas internships and best places to study) and fundamental marketing concepts (e.g. what media buying and planning are). It is the one-stop ultimate marketing blog for students.
Writing Wildly is an online platform where you can hire the best freelance writers. Apart from providing some of the best writing works out there, they also have a great blog that publishes great content about writing and freelancing.
3) Advertising Age Magazine
Advertising Age is a monthly trade journal providing insight into advertising and marketing practices worldwide. Since 1916, Advertising Age has provided news, analysis, best practice guidelines, opinion columns and more. Its content is primarily aimed at marketers, salespeople, and PR professionals.
4) Social Media Today
Social Media Today is a digital marketing magazine that provides news updates and insights about social media. Their goal is to offer readers the latest information on what’s happening in the world of social media. You can read their articles for free if you have a premium membership.
5) Social Media Examiner
Alt text: Social Media Examiner is a digital marketing magazine that also publishes social media content.
Social Media Examiner is a U.S.-based media digital marketing magazine founded by Michael Stelzner. It publishes online magazines, blogs and podcasts about how business people can use social networks. They specialise in social media training courses. However, they don’t only offer free classes – they also sell paid training programs such as MasterClasses.
6) Online Marketing Institute
Alt text: Online Marketing Institute that also publishes social media content.
The Online Marketing Institute has been around since 1999, and they have since helped thousands of marketers grow their businesses over the years. This is a great website for beginners because there is no fluff here – just straight-up practical advice. They carry the most comprehensive and extensive library of courses, lessons, and videos on how to effectively use online marketing tools.
Alt text: Ahrefs’s blog functions like a digital marketing magazine for SEO professionals.
Ahrefs is one of the most popular SEO tools out there. The software can perform many key SEO functions, such as keyword research, backlink profile analysis, and competitor research. Their blog publishes incredibly helpful SEO content for all digital marketers. What we love about their blog is that it is super easy to understand, even for beginners! Their articles generally come in the form of detailed step-by-step guides on how to perform certain SEO tasks.
Alt text: Optimist’s blog specialises in the content side of digital marketing.
Optimist is an SEO content marketing agency based in the US. They publish in-depth case studies on how they implemented SEO-driven blog content strategies to help companies grow their site’s organic traffic and business as a whole. Some of their biggest clients include HelloSign and Sendbird.
9) Twitter Flight School
As an advertising platform, this comes as no surprise. The Twitter Flight School is a great digital marketing website that teaches and uses the basics of the Twitter Ads Suite. And at the end of every course you take, there you are even provided with a free certification. Add this to your LinkedIn profile and CV!
Novocall is a call automation system for small and medium businesses. Their blog specialises in sales and digital marketing content aimed at small businesses. Some of these include their blog post on beginner SEO mistakes, cold calling tips, and lead generation tips.
So, which of these digital marketing magazines will you start with?
And there you have it!
This is our personal list of the top 10 digital marketing magazines out there. As marketers ourselves, we understand what it feels like to be overwhelmed by excessive amounts of content.
Use this list to help you cut through the noise and focus on digital marketing information that truly matters. Happy reading!